Retail

Online and offline marketing can catapult the impact and effectiveness of channels. The impact and effectiveness, when combined, can be a technology, and digitisation has become inseparable parts of consumers’ lives. Retailers are generally divided into two separate camps: Online and Offline. But, to be practical, it’s not about one or the other.  It is…

Retailers and Brands are emerging from a pandemic that lasted a long time. The past years have been challenging for retailers due to supply chain challenges, inflationary pricing, economic uncertainty, and geopolitical factors that have taxed them and squeezed their finances. As the year begins, there is a positive outlook and a focus on the…

Are you carrying unsold merchandise in your store? If those unsold products are collecting dust on shelves or taking up space in your stack room, they’re not bringing in profits for your business. It’s time for a clearance sale! The word “clearance” is overused nowadays when many retail chains offer weekly clearance deals. It is…

What’s better than gaining a new customer?  The answer is not just acquiring new customers. It is also retaining existing customers. While there’s a certain allure that comes with capturing new customers, keeping them coming back will continuously result in a more significant ROI — and it costs 5-25X less. The biggest brands are currently…

Construction work is inherently dangerous. Injuries and illness in construction sites are very common for site workers. So, it becomes quite important for them to follow the safety tips for construction as it is said that “life can’t be bought by wealth”, and it is true! According to ILO (International Labour Organisation), around 2.3 million…

We are all physically disabled at some point of time in our lives. A child, a person with a broken leg and hand, a parent with a pram (baby stroller), an elderly or old age person, etc., are all disabled in some way. Those who remain healthy and able-bodied all their lives are few. So,…

The boons that accompany the Indian retail market are countless, but a handful of banes make it hard for retail businesses to attain the level of success they strive for. With a nation as vast and diverse as India, rising customer expectations always one-up the existing retail infrastructure, and rightfully so. This challenges the market…

Choosing a retail store location is one of your most important decisions when starting a retail business. The site can make or break a store. So, for a long-lasting existence in the market, we need to choose the location wisely. It may take time, but yes, it’s worth it! What is Retail Location? Retail locations…

The Oxford Dictionary defines the term ‘turnkey’ as a thing that is “complete and ready to use immediately”. Just as said, when this term is used in the context of project development, a turnkey contract is understood as a project designed, developed & equipped with all facilities by one company to another as mentioned under…